New logo for Direct
Direct Group changes its visual identity after ten years. The unifying logo is created in the spirit of the new motto "Lightness to the Full" and clearly indicates the new direction. Upward movement, lightness, dynamism, bird wings and predation. The entire rebranding will be completed next spring, when a campaign will be launched to alert customers of the group's new visual connection.
15/10/2024
Related authors: Aleš Najbrt, Jakub Spurný,